Get Into Cannabis: Your Opportunity Guide

As a PE/VC partner in cannabis, I have gotten more questions and coffee date requests (that often to turn into brain picking sessions) than I can manage. All have one goal in mind, how do I get into this fast-paced cannabis industry? How do I get a gig? Get a board seat? Start a company? Get clients in cannabis?

Why?

CANNABIS IS BOOMING: 

- They call this... “America’s hidden job boom.” 

- You are paid more – 11% higher mean salary than average broad-based industry

- Opportunities are growing – 44,000 jobs created in 2019 

– 35% increase YOY (In a major downturn of a market FYI)

All this growth means services, jobs, and opportunities will flourish.

So, let me tell you how I did it, how I recommend doing it, and why.

The truth is that you don’t need a filler or a connection to get your foot in the door with cannabis; you need this guide.

If you follow this (and are one of the few who actually take action), you WILL get interviews, you will get responses, board seats, advisory shares, and offers. Period. And the rest of us get someone else out there who is contributing to our world and this massively talent-starved industry. Ain’t that beautiful?

Brief Outline of Sections:

1. Intro: Why Cannabis

2. How An Opportunity Search Actually Works

3. Breaking into Cannabis

4. Cannabis Hiring & Industry Stats

5. Get Smart on Cannabis Fast Plan

6. Cannabis Recruiting Resources (List of top recruiters, sites and companies)

7. Become an Expert in Cannabis

8. Get a Board Seat or Advisory Shares in A Cannabis Startup

9. Average Emails Will Kill You

10. Them Not You (TNY) Method

11. Scratch THEIR Itch

12. AIDA Formula – Write to Excited

13. Write like you speak

14. The Templates

15. Water Wears Down Rocks – LinkedIn Follow-Up Process

16. Drip Campaign Calendar

*And to top it all off, all proceeds go to veterans. Did you know they are one of the groups most hurt by cannabis illegality given their dependence on opioids often for PTSD as opposed to cannabinoid options?